Skip to main content

Business Lifecycle Engine

The Business Lifecycle Engine in Olympus Founder supports the entire company lifecycle — from idea validation to exit/IPO and beyond. Rex and Saturn track where the company is and proactively surface stage-appropriate actions, templates, and compliance requirements.

Lifecycle Stages​

Idea --> Validate --> Launch --> Grow --> Scale --> Fund --> IPO --> Exit --> Beyond
StagePrimary AgentsKey Activities
IdeaSaturn, ApolloBusiness model canvas, market research, industry templates, financial projections
ValidateSaturn, Fortuna, ApolloMVP planning, customer discovery, competitive analysis, go-to-market strategy
LaunchAequitas, Pluto, ProserpinaEntity formation, state compliance, EIN, bank account, cap table, first hire
GrowFortuna, Diana, MinervaSales pipeline, CRM, marketing automation, product-market fit metrics
FundPluto, Saturn, Aequitas, FortunaFundraising readiness, pitch deck, investor pipeline, term sheet analysis, SAFE/notes
ScaleAll 15 agentsMulti-location, regional compliance, franchise management, workforce scaling
IPOAequitas, Pluto, SaturnSOX compliance, S-1 preparation, auditor coordination, roadshow materials
ExitSaturn, Pluto, Aequitas, FortunaValuation modeling, buyer pipeline, due diligence, LOI/term sheet management
BeyondSaturn, PlutoHolding company management, portfolio oversight, legacy planning

Stage Detail​

1. Idea Stage​

Rex guides founders through business concept validation:

  • Business Model Canvas: Interactive AI-guided canvas covering problem, solution, market, channels, revenue model, and cost structure
  • Market Research: Apollo pulls market size, competitors, and trends from public data
  • Industry Templates: Pre-built business plans for 50+ industries
  • Financial Projections: Pluto generates 3-year pro forma from industry benchmarks

Rex interaction: "Rex, help me validate this business idea"

2. Validate Stage​

  • MVP Planning: Saturn generates feature list, prioritized backlog, and timeline
  • Customer Discovery: Template interview scripts, survey builder, feedback tracker
  • Competitive Analysis: Apollo provides landscape mapping, SWOT, and positioning
  • Go-to-Market Strategy: Fortuna drafts GTM plan with channels, pricing, and launch timeline

3. Launch Stage​

  • Entity Formation Wizard: LLC/C-Corp/S-Corp/B-Corp selection guide by state
  • Complex Corporate Structure: Multi-class stock, founder golden share, preferred stock series
  • State Compliance: Aequitas tracks filing requirements per state
  • Cap Table Initialization: Multi-class stock setup, founder equity with vesting, option pool
  • First Hire Checklist: Proserpina guides through contractor vs employee, I-9, W-4

Rex interaction: "Rex, set up NebusAI as a Delaware C-Corp with dual-class stock"

4. Grow Stage​

  • Sales Pipeline: Fortuna manages leads through qualification to close
  • CRM: Diana tracks customer health, satisfaction, and churn risk
  • Marketing Automation: Minerva runs email campaigns, social, and content calendar
  • Product-Market Fit: Apollo tracks retention, NPS, usage patterns

5. Fund Stage​

  • Fundraising Readiness: Pluto scores company on investor-readiness metrics
  • Pitch Deck Builder: Saturn generates investor deck from live company data
  • Financial Model: Pluto builds bottoms-up model with scenario analysis
  • Investor Pipeline: CRM for tracking investors through pipeline stages
  • Term Sheet Analysis: Aequitas reviews terms and highlights key provisions
  • Due Diligence Room: Organized document vault

Rex interaction: "Rex, if we raise $5M Series A at $20M pre-money, what happens to my voting control?"

6. Scale Stage​

  • Multi-Location Management: Jupiter manages per-location infrastructure
  • Regional Compliance: Aequitas tracks state-by-state labor, tax, and licensing requirements
  • Franchise Management: FDD templates, territory mapping, brand standards
  • Supply Chain: Ceres manages cross-location inventory and centralized purchasing

7. IPO Stage​

  • IPO Readiness Assessment: Aequitas + Pluto score against SEC requirements
  • SOX Compliance: Internal controls documentation and audit trail
  • S-1 Preparation: Saturn drafts sections from live company data
  • Roadshow Materials: Saturn generates investor presentation from live metrics

8. Exit / M&A Stage​

  • Exit Strategy Planning: Saturn models exit scenarios (strategic sale, PE buyout, SPAC, IPO, management buyout)
  • Valuation Modeling: Pluto generates DCF, comparable company analysis, precedent transactions
  • Due Diligence Preparation: Organized virtual data room with all company records

9. Beyond Stage​

  • Holding Company Management: Multi-entity dashboard for serial entrepreneurs
  • Portfolio Oversight: Track multiple companies from one Founder instance
  • Legacy Planning: Succession planning and estate integration

Stage Detection​

Rex and Saturn automatically detect the company's lifecycle stage based on metrics:

Rex: "Based on your metrics, you've hit key growth milestones:
  - Revenue: $2.1M ARR (up 180% YoY)
  - Customers: 47 active tenants
  - Team: 8 employees

  You're transitioning from Grow to Fund stage. Here's what I recommend:
  1. Start building your investor pipeline (Finance > Investor Relations)
  2. Prepare financial model for fundraising
  3. Review your cap table before dilution
  4. Begin SOC 2 preparation

  Shall I create a fundraising preparation plan?"

API Endpoints​

EndpointMethodDescription
/api/v1/agent/founder/lifecycle/stageGETCurrent lifecycle stage + metrics
/api/v1/agent/founder/lifecycle/stagePUTOverride stage (manual advance)
/api/v1/agent/founder/lifecycle/recommendationsGETStage-appropriate action items
/api/v1/agent/founder/lifecycle/entity-formationPOSTStart entity formation wizard
/api/v1/agent/founder/lifecycle/compliance/{state}GETState-specific requirements
/api/v1/agent/founder/lifecycle/pitch-deck/generatePOSTAI pitch deck from live data
/api/v1/agent/founder/lifecycle/financial-model/generatePOSTFinancial model builder
/api/v1/agent/founder/lifecycle/exit/valuationGETExit valuation scenarios

GitHub Epic​

EpicPhaseScope
#1767Phase 17Business Lifecycle Engine + Multi-Location + Templates