Minerva Sales & Marketing AI Platform

Minerva is NebusAI's best-in-class Sales & Marketing AI agent - a comprehensive platform that transforms how we engage prospects across all marketing sites and communication channels.

Overview

Minerva functions as a near-human AI sales agent that can:

Capability	Description
Visual Co-Browsing	See what users see through DOM snapshots
Visual Guidance	Highlight elements, create tours, interactive demos
Omnichannel Engagement	Web chat, SMS, email, social media, iMessage
CRM Integration	Track the entire customer journey
Ad Optimization	AI-driven marketing spend management
Adaptive Learning	Emotion intelligence and context memory

Marketing Sites

Minerva powers all NebusAI marketing properties:

Site	Domain	Audience
Restaurant Revolution	restaurantrevolution.ai	Restaurant owners
Olympus Cloud	olympuscloud.ai	Enterprise customers
Creator Revolution	creatorsrevolution.ai	Content creators
NebusAI	nebusai.com / nebus.ai	All prospects

Prelaunch Waitlist Mode

Each site supports prelaunch waitlist with tiered launch:

POST /api/v1/waitlist/join
Content-Type: application/json

{
  "email": "prospect@company.com",
  "site": "restaurant-revolution",
  "company_name": "Sample Restaurant",
  "restaurant_type": "full_service",
  "location_count": 3
}

Response:

{
  "waitlist_id": "wl_001",
  "position": 1247,
  "tier": "early_access",
  "estimated_access": "2026-02-15",
  "referral_code": "SAMPLE123"
}

Visual Co-Browsing

How It Works

Minerva uses DOM snapshots (not video) to see what users see on the website:

User Browser → DOM Capture → Minerva Analysis → Guidance Commands → Visual Overlays

Enable Co-Browsing

// Website integration
MinervaChat.init({
  siteId: 'restaurant-revolution',
  cobrowsing: {
    enabled: true,
    captureMode: 'dom', // DOM snapshots, not screen recording
    captureInterval: 2000, // Every 2 seconds during interaction
    excludeSelectors: ['.sensitive-data', '#password-field']
  }
});

Visual Commands

Minerva can guide users with visual overlays:

Command	Effect
`highlight`	Highlight an element with pulsing border
`arrow`	Draw arrow pointing to element
`tooltip`	Show tooltip near element
`tour`	Step-by-step guided tour
`scroll`	Scroll element into view

Example Guidance:

{
  "action": "highlight",
  "selector": "#pricing-button",
  "message": "Click here to see our pricing plans",
  "duration": 5000
}

Interactive Demos

Create automated product demos:

{
  "demo_id": "quick_tour",
  "steps": [
    {
      "element": "#hero-section",
      "message": "Welcome to Restaurant Revolution!",
      "action": "highlight"
    },
    {
      "element": "#features",
      "message": "Here are our key features",
      "action": "scroll_and_highlight"
    },
    {
      "element": "#demo-button",
      "message": "Ready to see it in action?",
      "action": "highlight_cta"
    }
  ]
}

Omnichannel Communication

Supported Channels

Channel	Provider	Use Case
Web Chat	Native	Website visitors
SMS	Twilio	Follow-up, reminders
Email	SendGrid	Nurture campaigns
iMessage	Apple Business Chat	iOS users
WhatsApp	WhatsApp Business	International
Facebook	Messenger	Social engagement
Instagram	DM API	Creator outreach

Unified Conversation View

All channels feed into a single conversation thread:

GET /api/v1/minerva/conversations/{prospect_id}

Response:

{
  "prospect_id": "prsp_001",
  "conversations": [
    {
      "channel": "web_chat",
      "timestamp": "2026-01-24T10:00:00Z",
      "messages": [
        {"role": "user", "content": "I'm interested in the POS system"},
        {"role": "minerva", "content": "Great! What type of restaurant do you run?"}
      ]
    },
    {
      "channel": "sms",
      "timestamp": "2026-01-24T14:00:00Z",
      "messages": [
        {"role": "minerva", "content": "Hi! Following up on our chat. Ready to schedule a demo?"},
        {"role": "user", "content": "Yes, tomorrow 2pm works"}
      ]
    }
  ]
}

Channel Orchestration

Minerva automatically selects the best channel:

channel_rules:
  - condition: "time_since_last_contact > 24h"
    action: "send_sms_reminder"

  - condition: "prospect.preferred_channel == 'email'"
    action: "send_email"

  - condition: "prospect.on_website == true"
    action: "engage_chat"

  - condition: "prospect.high_intent == true"
    action: "schedule_call"

CRM Integration

Lead Management

Minerva automatically creates and enriches lead records:

{
  "lead_id": "lead_001",
  "contact": {
    "name": "John Smith",
    "email": "john@restaurant.com",
    "phone": "+1234567890",
    "company": "Smith's Grill"
  },
  "enrichment": {
    "company_size": "11-50",
    "industry": "Full Service Restaurant",
    "location": "Austin, TX",
    "estimated_revenue": "$1M-$5M"
  },
  "engagement": {
    "first_touch": "2026-01-20T10:00:00Z",
    "source": "Google Ads",
    "campaign": "restaurant-pos-2026",
    "pages_viewed": 12,
    "demo_requested": true
  },
  "score": 85,
  "stage": "sales_qualified"
}

Lead Scoring

AI-powered lead scoring based on:

Factor	Weight	Description
Website Engagement	25%	Pages viewed, time on site
Email Engagement	20%	Opens, clicks, replies
Chat Interaction	20%	Questions asked, depth
Company Fit	20%	Size, industry match
Intent Signals	15%	Pricing page, demo request

Sales Funnel Automation

funnel_stages:
  - name: "Visitor"
    triggers:
      - "page_view"
    actions:
      - "show_chat_widget"

  - name: "Lead"
    triggers:
      - "email_captured"
    actions:
      - "send_welcome_email"
      - "add_to_nurture_campaign"

  - name: "MQL"
    triggers:
      - "lead_score >= 50"
    actions:
      - "notify_sales_team"
      - "send_case_study"

  - name: "SQL"
    triggers:
      - "demo_requested"
    actions:
      - "assign_sales_rep"
      - "schedule_demo"

  - name: "Opportunity"
    triggers:
      - "demo_completed"
    actions:
      - "create_opportunity"
      - "send_proposal"

Ad Management

Platform Connectors

Minerva integrates with major ad platforms:

Platform	Features
Google Ads	Campaign management, bid optimization
Meta Ads	Facebook/Instagram campaigns
LinkedIn Ads	B2B targeting
TikTok Ads	Creator campaigns

AI Ad Optimization

GET /api/v1/minerva/ads/recommendations

Response:

{
  "recommendations": [
    {
      "platform": "google_ads",
      "campaign": "restaurant-pos-2026",
      "suggestion": "Increase budget by 20%",
      "reason": "High conversion rate (4.2%) with room to scale",
      "projected_impact": "+15 leads/week",
      "confidence": 0.87
    },
    {
      "platform": "meta_ads",
      "campaign": "retargeting-demo",
      "suggestion": "Pause campaign",
      "reason": "CPA ($45) exceeds target ($30)",
      "projected_savings": "$500/week",
      "confidence": 0.92
    }
  ]
}

Attribution Tracking

Multi-touch attribution across channels:

{
  "lead_id": "lead_001",
  "attribution": {
    "model": "linear",
    "touchpoints": [
      {"channel": "google_ads", "campaign": "brand", "credit": 0.25},
      {"channel": "organic_search", "credit": 0.25},
      {"channel": "email", "campaign": "nurture", "credit": 0.25},
      {"channel": "direct", "credit": 0.25}
    ],
    "total_cost": 45.00,
    "conversion_value": 2990.00,
    "roi": 65.4
  }
}

Emotion Intelligence

Sentiment Detection

Minerva detects user sentiment in real-time:

Sentiment	Indicators	Response Adjustment
Frustrated	Short responses, negative words	More empathetic, offer human
Confused	Questions, "I don't understand"	Simpler explanations, visuals
Interested	Questions about features	Provide details, suggest demo
Ready to Buy	Pricing questions, timeline	Fast-track to sales

Adaptive Responses

{
  "user_message": "This is taking too long",
  "sentiment": {
    "primary": "frustrated",
    "confidence": 0.89,
    "indicators": ["negative_tone", "time_reference"]
  },
  "response_adjustment": {
    "tone": "apologetic",
    "offer_human": true,
    "priority": "high"
  },
  "suggested_response": "I'm sorry for the delay! Let me connect you with a team member who can help right away. Would you prefer a call or chat?"
}

Context Memory

Cross-Session Memory

Minerva remembers previous interactions:

{
  "prospect_id": "prsp_001",
  "memory": {
    "name": "John",
    "company": "Smith's Grill",
    "restaurant_type": "full_service",
    "pain_points": ["inventory management", "staff scheduling"],
    "budget_range": "$200-500/month",
    "decision_timeline": "Q1 2026",
    "previous_pos": "Toast",
    "last_interaction": "2026-01-20",
    "demo_scheduled": "2026-01-25T14:00:00Z"
  }
}

Personalized Greetings

First visit: "Hi! Welcome to Restaurant Revolution. How can I help you today?"

Returning visitor: "Welcome back, John! Last time we discussed inventory management for Smith's Grill. Ready to see a demo?"

Post-demo: "Hi John! Hope the demo was helpful. Any questions about implementing at Smith's Grill?"

ACP AI Router Integration

Minerva uses the ACP AI Router for cost-optimized model selection:

Tier	Model	Cost	Use Case
T1	Llama 4 Scout	FREE	Simple greetings, FAQs
T2	Gemini 2.0 Flash	$0.10/M	Most conversations
T3	Gemini 3 Flash	$0.50/M	Complex questions
T4	Claude Haiku 4.5	$1.00/M	High-value prospects
T5	Claude Sonnet 4.5	$3.00/M	Strategic engagement

Routing Logic:

routing_rules:
  - condition: "lead_score < 30"
    tier: "T1"

  - condition: "lead_score >= 30 AND lead_score < 70"
    tier: "T2"

  - condition: "lead_score >= 70 OR sentiment == 'frustrated'"
    tier: "T3"

  - condition: "opportunity_value > 10000"
    tier: "T4"

Analytics Dashboard

Key Metrics

Metric	Description
Conversations Started	Total chat sessions
Leads Generated	Email captures
SQLs Created	Sales qualified leads
Demos Scheduled	Demo bookings
Conversion Rate	Visitor to lead
Response Time	Avg first response
CSAT Score	Customer satisfaction

Access Dashboard

https://admin.olympuscloud.ai/minerva/analytics

Configuration

MinervaChat.init({
  siteId: 'restaurant-revolution',
  position: 'bottom-right',
  theme: {
    primaryColor: '#2563EB',
    greeting: 'Hi! How can I help you today?'
  },
  features: {
    cobrowsing: true,
    fileUpload: true,
    scheduling: true
  },
  routing: {
    businessHours: {
      enabled: true,
      timezone: 'America/New_York',
      hours: '9:00-18:00'
    },
    humanHandoff: {
      enabled: true,
      trigger: 'user_request OR high_value_lead'
    }
  }
});

Minerva AI API - API reference
CRM API - Customer management
Notification Hub - Multi-channel delivery
ACP Router - Model routing

Overview​

Marketing Sites​

Prelaunch Waitlist Mode​

Visual Co-Browsing​

How It Works​

Enable Co-Browsing​

Visual Commands​

Interactive Demos​

Omnichannel Communication​

Supported Channels​

Unified Conversation View​

Channel Orchestration​

CRM Integration​

Lead Management​

Lead Scoring​

Sales Funnel Automation​

Ad Management​

Platform Connectors​

AI Ad Optimization​

Attribution Tracking​

Emotion Intelligence​

Sentiment Detection​

Adaptive Responses​

Context Memory​

Cross-Session Memory​

Personalized Greetings​

ACP AI Router Integration​

Analytics Dashboard​

Key Metrics​

Access Dashboard​

Configuration​

Chat Widget​

Related Documentation​

Overview

Marketing Sites

Prelaunch Waitlist Mode

Visual Co-Browsing

How It Works

Enable Co-Browsing

Visual Commands

Interactive Demos

Omnichannel Communication

Supported Channels

Unified Conversation View

Channel Orchestration

CRM Integration

Lead Management

Lead Scoring

Sales Funnel Automation

Ad Management

Platform Connectors

AI Ad Optimization

Attribution Tracking

Emotion Intelligence

Sentiment Detection

Adaptive Responses

Context Memory

Cross-Session Memory

Personalized Greetings

ACP AI Router Integration

Analytics Dashboard

Key Metrics

Access Dashboard

Configuration

Chat Widget

Related Documentation